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So you want a new web site? or pehaps you have a site? You want to update the site yourself? You don't think your getting any business from your website and not sure why.

There are many companies out there that will offer to give you a website for something like £300 or some fixed cost, it may be OK for what you want, maybe you have a family member who has offered to build your website for you and its not going to cost anything... or is it? Think of the potential revenue from a well designed and thought out professional website. Even if you don't sell from your website the first thing a potential client is going to do is look to check that first step of credibility for you and your business.

So where does that leave you? With a lot of questions and with out doubt a reasonable amount of work to ensure that the material required is available for the web site when its built.

So where to start? A good place would be to download our questionaire and guide to owning your own website. (coming soon)

A bit of soul searching is required as to how much time you or your company will invest in the website on an ongoing basis. We hear over and over again customers who wish to have a content managed website and do the updates themselves, only to review the site a few months later to find a lot of the hard work has been broken. Reason? well they didn't have the time to learn how to use the software properly or didn't understand about formating or image sizes. It is a commitment that for many running a small business is one step too far. Content managed websites are a good option but still require maintenace, software updates, styling or mail issues etc.

We do offer these sites and recommend Joomla! "open source" content managed solutions for our clients. They are not difficult but for many the learning curve can be steep. The reward? A sophisticated highly functional quality site which is highly extensible.

But what about the other options. An excellent option in many cases is a bespoke web site designed specifically for the clients needs, changes and updates are carried out by us and the site is kept running smoothly, less hassle, more support, more suggestions on moving forward. Clean looking functional and to the point. These should not be considered as second pole as the results can be exeptional if carried out correctly.

Next Question. How do you get the website? You have probably heard this scenario:

Customer: I'd like a web site.
Supplier: Great, what did you have in mind?
Customer: Something that looks good.
What do you want on it?
Customer:
Picture and information.
What about contact info
Customer:
Yes
What about articles
Customer:
????
What images do you have.
Customer:
???? Cant you supply them from the internet?

Well this goes on and on. We can help every step of the way from copywriting to finding stock images, we can help plan your site, help solve the layout and functionality issue but again if the site is to be a good one the planning is key and the customer should expect to be involved and contribute.

The planning stage is critical for all to understand the options, outcomes and expectations of all involved. Once the primary discussions have been completed and we move forward a documented plan will be given and agreed to get to the site as required.

Don't be fooled, a cheap web site could be a VERY expensive choice for you and your business, choose your partners carefully (whoever you choose) do your homework first, understand what you want and or need as far as you can. Be prepared to do a lot of work and write the content and choose the images. Your chosen web professional should be able to help and advise along the way.

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Don't leave it to chance, let Harlequin Creative Ltd. help you with your Sales and Marketing challenge. Be it Strategic, or a one off challenge, a logo design, a brochure or a web site, we have the experience and the skill to help you on the right track. If you don't find what you are looking for why not give us a call to discuss your requirements. You'll find us plain talking and solution focussed to help within budget on time and to requirement. The content of this web site is constantly changing so make sure you check back soon, we will be adding special promotional materials and offers to help your business grow.

We look forward to working with you.